Personal brand and PR
Personal brand, PR and public speaking: how to speak so people listen, how to become a creator and get noticed. Lessons from professionals working in the US.
Articles
Podcast · 27
75 minSunny Isles Beach mayor Larisa Svechin answers viewers: should you fear ICE, does the police report residents, and why checks often start with a license plate.
13 minValentin Sherozia breaks down 6 steps of a sales presentation for a US business, and how a good ChatGPT brief gave him its structure in 5 minutes.
83 minFrom an entry-level job in Kovrov to vice president of a big company, Olya Kamenskaya on immigrating as an adult, beating cancer and winning a pageant crown.
76 minTV host with 27 years on Russian channels NTV and Channel One, now a coach and Florida realtor on an O-1 visa, on starting life over at 50.
66 minYevgeny Lutsky, 6+ years in the National Guard and Air National Guard, on how an immigrant can serve, get a 0% down mortgage and real benefits.
58 minAlan and Kristina from North Ossetia arrived in 2023 and built ZAKFARM, a North Carolina dairy with Jersey cows, A2 milk and shipping to 29 states.
73 minLe Factory founder Alexander Serebryakov on packaging expertise, building a personal brand and why 90% of online courses don’t sell.
38 minMiami coach Danil Arsenyev on finding clients through social media before moving, earning $200 an hour and preparing IFBB Pro athletes for the Olympia.
12 minEkaterina Odintsova on the secret behind 829K followers and how a woman builds a personal brand and PR without startup money.
7 minVlad Belov on why an immigrant’s savings should earn money instead of sitting idle.
73 minClassic Physique pro Kirill Khudaiev on life after the Olympia: the off-season, dealing with haters and getting ready for a new season.
67 minSergey and Ksenia, creators of the American Way family blog, on what happens off camera, handling hate and keeping their family strong.
69 minVoice and public speaking coach Vasily Chebanenko on why stage fright rivals the fear of death and what your pace, pitch and pauses reveal.
104 minAthlete and entrepreneur Valentina Mishina on the “I’ll do it myself” mindset that makes you strong in business but can wreck relationships.
58 minBBC journalist Yuri Goligorsky, 30+ years in TV, who has spoken with world leaders including Margaret Thatcher, on why a pause beats any argument.
66 minPR director Svetlana Khachiyan, 12 years in the field, on how PR works in America and how to land in top US media without connections.
66 minDancer, model and author of the book “Unbroken” Dima Kima on the accident that took his leg and his mission to help people with disabilities.
94 minMedia producer Anton Prokhorov, who works with business owners and big brands, on the truth about content, monetization and how bloggers really earn.
66 minMaxim Zakharchuk on his career, choosing a business partner, building the Vse Svoi community and the American dream.
139 minNatalia Butkevich, creator of the Butkevich Shop brand and methods on abundance and harmony, on symbols, meditation and energy work.
34 minMother and daughter Ira and Yasya Nedyalkova on creative ties between generations, family support, music and standing up to haters.
35 minEngineer and entrepreneur Vladimir Gusev on his boat project, brand strategy and building a business in the US from scratch.
65 minPhotographer, mentor and mom of a popular blogger, Irina Nedyalkova on turning hate into fuel and acting even when it feels like the world is against you.
108 minAlex Glikman and I talk about Russian-speaking life in America, podcasts as a bridge between cultures and how Russian, American and Canadian women differ.
68 minFormer flight attendant Valeria Timoshova on going from a hostel to founding her own dance studio in New York from absolute zero.
38 minChef Alex Krestnikov on the story of his business banya, working with wealthy clients, building a brand and starting a catering business in America.
46 minActor and IFBB Pro Vladimir Sizov, with roles in Water for Elephants (2011) and Jack Reacher (2015), on his personal growth and career in the US.
Kristina Samofal
Photo & Video Production